If you don’t measure it, you can’t improve it. That old business adage may not apply in all cases, but it does capture the essense of a growing movement toward data-driven decision-making in trucking.
Category: News
Platooning: Coming Soon to a Truck Near You
Truck platooning — also known by the more precise but less compelling term “cooperative adaptive cruise control” — will soon become available to trucking fleets interested in testing the latest in fuel-saving technology. I recently had the opportunity to ride along in the middle truck of a three-truck platoon during a demonstration arranged by the Federal Highway Administration for industry leaders and members of the press.
PeopleNet Explores Augmented Reality in Trucking,Wearable Tech for Drivers, Remotely Piloted Trucks
Tuned In
Longhaul trucking can be a difficult and isolating job, but some fleets have turned to electronic in-cab entertainment to keep drivers connected and boost their job satisfaction. And when drivers are satisfied, better retention and recruiting numbers o…
PeopleNet Explores Augmented Reality in Trucking, Wearable Tech for Drivers, Remotely Piloted Trucks
NASHVILLE, Tenn. — Trucking technology supplier PeopleNet envisions a future when truck drivers might wear virtual-reality goggles to perform data-enhanced vehicle inspections while dispatchers monitor their fleets in a 3D context rather than simply viewing dots on a computer screen.
Trump Outlines How Tax Reform Benefits Truckers
Harnessing the Value of VideoNew Marketing Tools Can Help Fleets Enhance Messaging Online
With more than a billion users now on YouTube, according to the company’s statistics page, it has never been more important for trucking companies to up their game on video marketing.
Trump’s ‘Poison Pill’ NAFTA Proposals Threaten to Derail Talks
NAFTA talks have resumed with the U.S. administration looking increasingly isolated in its proposals to change the trade pact, as key figures raised the prospect of a collapse in negotiations.
FMCSA Grants Truck Renting and Leasing Association a Limited Five-Year ELD Exemption
The Federal Motor Carrier Safety Administration announced that it is granting the Truck Renting and Leasing Association a five-year exemption from a federal requirement that all trucks be equipped with electronic logging devices to record drivers’ hours of service.
Logistics Revenues Due to Go Up in Quarterly Reports, But Margins Still Drag Down Profits
Third-party logistics firms capitalized on stronger demand to transport freight this summer but spent more to purchase trucks, resulting in what Wall Street analysts predict will be a mixed-earnings season.