Have you heard about 'blockchain technology?' How about 'Bitcoin?'

"I've talked with transportation executives about blockchain and they say, 'I've never heard of that before.' Then you say, 'Are you familiar with Bitcoin?' and they say, 'Yeah, isn't that the currency that drug dealers use to do transactions?' The easy answer is 'Yes,' but the more complex answer is that it has applications with far broader impact than just the illicit economy," says Andy Schmahl, partner with PwC's Strategy&.